In today’s hybrid and multi-cloud environments, uncontrolled technology spends, underutilized resources, and fragmented ownership often lead to waste and inefficiencies. Making the right technology investment decisions today is critical to building competitive advantage, fuelling innovation and driving ROI. However, dispersed, unreliable data and time-consuming, error prone processes can lead to bloated budgets, ineffective planning and missed opportunities.

The latest IBM Institute for Business Value (IBV) report highlights how leading organizations are using AI-powered IT automation to simplify operations, reduce risk, and accelerate financial outcomes.

Drawing insights from 680 leaders across 18 industries in 21 countries, the study reveals a compelling pattern:

Organizations that apply automation at scale consistently deliver superior financial performance.

Join us to explore how FinOps is helping leaders in organizations gain real-time visibility into their hybrid cloud and IT costs and reallocate budgets toward innovation. Hear from IBM technology experts and leaders who are operationalizing FinOps for organisations to drive cross-functional alignment between finance, technology, and business teams - enabling smarter decisions, faster forecasting, and greater agility across the enterprise.