Conversion and repeat purchases plateau despite existing CRM, journeys, and automation
WhatsApp-first journeys amplify the need for real-time, contextual responses
Decision latency directly impacts engagement, conversions, and revenue
5–15% revenue uplift possible with advanced personalization
Shift needed: from static automation to multi-agent, real-time decisioning systems
The Conversion Ceiling — Why performance plateaus even when automation is in place, and what the decisioning gap is actually costing you
The Multi-Agent Decision Layer — How coordinated agents covering insight, segmentation, content and channel operate differently from single-tool automation
The Intent Moments You Are Missing — The four high-value conversion windows most ecommerce brands are systematically losing at scale
Conversion Economics Reframed — Beyond open rates: CRM contribution rate, repeat purchase velocity and what best-in-class looks like
WhatsApp as a Conversion Engine — Moving from broadcast to conversation-led engagement to show how smarter segmentation, personalization and journey orchestration can improve engagement, delivery and revenue outcomes on WhatsApp
Building Your Roadmap — Where to start, what to measure first, and how to build the internal case for an agentic growth layer
Siddharth Gopalkrishnan
CCMO
Netcore
Prateek Tokas
Chief Executive Officer
StrategINK
| Time | Focus |
|---|---|
|
06:00 PM – 06:10 PM |
Welcome & Opening Remarks | Netcore & Meta |
|
06:10 PM – 06:20 PM |
Customer Spotlight Breaking the Conversion Plateau: Rethinking Ecommerce Engagement & Repeat |
|
06:20 PM – 06:30 PM |
Featured Talk | Meta From Broadcast to Intelligent Conversations: How WhatsApp is Redefining Customer Engagement for Ecommerce |
|
06:30 PM – 07:30 PM |
Closed-Door Roundtable From Intent to Purchase: Rewiring Ecommerce Conversion through Agentic Marketing |
|
07:30 PM – 07:50 PM |
Key Takeaways & Closing |